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Has the cost-of-living crisis stripped away our planet-friendly pandemic behaviours?
The cost-of-living crisis and the pandemic are having very different impacts on our attitudes to sustainability. During the pandemic we...
The power of connection: overcoming the stigma of financial hardship
The timing of this cost of living crisis makes it unique. We have experienced financial crises before, but none that have come off the...
A double dose of uncertainty: what permacrisis means for consumers and brands
The timing of this cost of living crisis makes it unique. We have experienced financial crises before, but none that have come off the...
Cost of living crisis: brands will need to show they understand and can help
As the pinch becomes a squeeze consumers will be turning to brands and services that help them stay in control. A great example of this...
Commercial Case Studies to Feed Your Curiosity
As part of our customer curiosity training sessions, we provide analogous case studies to stretch thinking in a commercial way. We are...
Timing, patience and personal interests: Reflections on my personal curiosity practice
The benefits of being more curious are well documented, curiosity is one of The Customer Closeness Company’s most strongly held values...